Advertising

  • McDonald's makes its logo more 'green' in Europe
    AP (November 23, 2009)
    BERLIN (AP) - McDonald's is going green - swapping its traditional red backdrop for a deep hunter green - to promote a more eco-friendly image in Europe.
     
  • TV retailer QVC joins `Black Friday' frenzy
    AP (November 23, 2009)
    NEW YORK (AP) - Television retailer QVC has made aggressive plans to keep shoppers watching - instead of mall-hopping - on Black Friday, an event it has traditionally ignored.
     
  • How the poll on debt stress was conducted
    AP (November 23, 2009)
    (AP) - The Associated Press-GfK Poll on debt, stress and holiday spending was conducted by GfK Roper Public Affairs & Media from Nov. 5-9, 2009. It was based on landline and cell phone telephone interviews with a nationally representative random sample of 1,006 adults. Interviews were conducted with 806 respondents on landline telephones and 200 on cellular phones.
     
  • Winfrey to interview widow of Ted Kennedy
    AP (November 23, 2009)
    NEW YORK (AP) - Another interview coup for Oprah Winfrey: Vicki Kennedy, wife of the late Sen. Edward Kennedy.
     
  • Canadian woman loses benefits over Facebook photo
    AP (November 23, 2009)
    MONTREAL (AP) - A Canadian woman on sick leave for depression says she lost her benefits after her insurance agent found photos of her apparently having fun on Facebook.
     
  • List of top 15 cable shows in Nielsen ratings
    AP (November 20, 2009)
    (AP) - Rankings for the top 15 programs on cable networks as compiled by the Nielsen Co. for the week of Nov. 9-15. Day and start time (EST) are in parentheses:
     
  • Oprah's departure presents problem for TV stations
    AP (November 20, 2009)
    CHICAGO (AP) - For more than two decades, Oprah Winfrey has been the inspirational, change-your-life champion who reigned over daytime television much like Johnny Carson once ruled late night.
     
  • A growing TV cover-up: Obnoxious pop-up promos
    AP (November 17, 2009)
    NEW YORK (AP) - Somewhere in the universe of TV viewers, there's got to be a person who actually likes those pop-up, on-screen promotions.
     
  • AirTran to put ads on seatback tray tables
    AP (November 17, 2009)
    ATLANTA (AP) - It soon will be harder to avoid advertising if you fly on one major carrier.
     
  • ABC's 'Eastwick,' bewitched by low ratings, axed
    AP (November 11, 2009)
    NEW YORK (AP) - ABC says its new fall drama "Eastwick" won't be on the air beyond its first 13 episodes.
     
  • Minn. burger joint settles with McDonald's over ad
    AP (November 06, 2009)
    MINNEAPOLIS (AP) - A Minnesota hamburger parlor and McDonald's Corp. have settled a federal lawsuit over the phrase, "Who's your patty?"
     
  • Wall Street Journal launches San Francisco edition
    AP (November 04, 2009)
    NEW YORK (AP) - The Wall Street Journal says its new San Francisco Bay Area edition will launch Thursday, with a weekly section devoted to local news.
     
  • SF Chronicle goes glossy to attract readers, ads
    AP (November 04, 2009)
    SAN FRANCISCO (AP) - With its circulation falling faster than any other major U.S. newspaper's, the San Francisco Chronicle is determined to set the pace in a flashier way: It's about to become the first general-interest daily to print its editions on high-quality glossy paper.
     
  • Kellogg pulls immunity claims from Rice Krispies
    AP (November 04, 2009)
    (AP) - Kellogg Co. says it will pull immunity claims from its Rice Krispies and Cocoa Krispies cereal boxes amid the public's growing concern about swine flu.
     
  • Belo falls to loss on charges, declining ad sales
    AP (November 03, 2009)
    DALLAS (AP) - TV station owner Belo Corp. fell to a third-quarter loss, hurt by the weak advertising market and a one-time accounting charge.
     
  • TNT picks up NBC's axed police drama 'Southland'
    AP (November 02, 2009)
    NEW YORK (AP) - Cable network TNT says it has rescued the shot-down NBC cop drama "Southland" and will bring it back in the new year.
     
  • DC station airs demo of bare breast self-exams
    AP (October 30, 2009)
    WASHINGTON (AP) - The ABC affiliate here is airing a two-part series that takes a close - and unobscured - look at breast self-exams. The series is airing during the fall "sweeps" period critical for a TV station's ad revenue, prompting concern by a parental watchdog group. But WJLA insists it's not just a naked attempt to boost the ratings.
     
  • Jackson's 'This Is It' draws $20.1M worldwide
    AP (October 29, 2009)
    LOS ANGELES (AP) - The King of Pop is No. 1 again.
     
  • Canwest says National Post might fold
    AP (October 29, 2009)
    TORONTO (AP) - Canada's beleaguered media giant Canwest Global Communications says it will shut down the unprofitable National Post newspaper if its operations are not transferred to a different holding company by Friday.
     
  • Interpublic Group 3Q falls on advertising slump
    AP (October 28, 2009)
    NEW YORK (AP) - Interpublic Group of Cos. on Thursday reported a 55.6 percent drop in third-quarter profit on continuing worldwide slumps in advertising.